Long time Brandnation client and iconic fight brand Lonsdale is the UK’s undisputed 'king of the ring' with a heavy weight marketing schedule to complement and a healthy stable of sponsored boxing talent hungry for promotion.
Photo and video assignments for the brand include:
- The Lonsdale Challenge – an event to celebrate the brand’s 50th anniversary – a three way gym-based challenge featuring pro boxers Carl Froch and John ‘Jaffa’ Jefferies
- The launch of the Fight Zone at London’s iconic Lillywhite’s sports store
- A boxing themed London Fashion Week collaboration with James De Gale
- The launch of a special Help For Heroes boxing range
- Ambassador PA’s including Carl Froch, Nathan Cleverley, Tom 'Kong' Watson and Joe Calzaghe