Slazenger

 

left arrow
right arrow

Brief

Support Slazenger’s ongoing sponsorship and event programmes including Wimbledon, one of sport’s longest sponsorship associations. Host the annual Slazenger Wimbledon party attended by celebs and tennis glitterati such as Jonathan Ross, John McEnroe and Nicole Scherzinger.

Support various tennis and cricket product launch campaigns with Brandnation created video content, social media apps and even an online tennis game.

Results

Over 500,000 tennis fans and gamers played the online viral tennis game designed, created and managed by Brandnation which was used to engage sports fans over the two-week Wimbledon period. 

In order to also engage cricket fans and build an association between them and the Slazenger brand’s new hi-tech cricket bat range, Brandnation designed and built an online build-your-own cricket bat design competition for fans to produce and enter a customised design within a Facebook app. Winning bats were produced and given to the winners.

We Covered

PR
Social Media

Advertising
Apps
Design
Digital Games
Video & Photography
Launches & Events

Slazenger 7
Slazenger bottom v2
sla1459 MobileGame Playerf
Slazenger 5
sla1459 MobileGame homef
Slazenger bottom v1