13 November 2017
Brandnation’s Beauty PR Agency Team hosted Sleek MakeUP’s showcase of its new limited edition ‘Into The Night’ Collection and Christmas Gift Sets, via an exclusive event at the swanky Mondrian Hotel in London.
The guest list included some of UK’s top beauty influencers, who were invited to enjoy drinks, dinner and a night’s stay the the Mondrian Hotel to celebrate the launch of the enticing new products. On arrival, guests were welcomed into to a fully themed VIP room which included branded bathroom mirrors, Sleek MakeUP products and gift sets and a photo booth for those all-important selfies.Guests were also treated to delicious pink donuts and a Sleek MakeUP branded hoodie.
After welcomes were made by representatives of the Brandnation Beauty PR Agency Team and Sleek management, the night got off to a flying start with some amazing cocktails at the Dandelyan Bar followed by an intimate dinner at the Sea Containers restaurant. The private dining room was decorated with black and fuchsia pink balloons and themed flower bouquets while guests loved their personalised photo place cards.
Throughout the night, the influencers were encouraged to swatch and try out the product range that was displayed around the table. The Into The Night collection includes two i-Lust Eyeshadow Palettes, two Strobe Dome highlighters as well as five different shades of the Matte Me Metallic Lip Creams. The range became an instant hit with guests, as they swatched and tested each of the products throughout dinner.
Once the delicious deserts were devoured, guests were escorted to the next venue, Tonight Josephine’s for end of the night cocktails, partying and dancing!