Spa Ceylon UK Brand Launch


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Results

907M

Reach

1.9M

Total following

19

Top tier press

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Brief

Brandnation was briefed to host three experiential wellness themed events for guests, where media & influencers would be able to fully immerse themselves into the Spa Ceylon experience. 

We organised for all three events to take place during one day, offering flexibility in terms of timings, for our key journalists and influencers to join us in celebrating the UK launch of Spa Ceylon.

The Idea

To make a real impact for launch we needed to ensure that each event was engaging, resonated well with the brand and also appealed to a range of journalists and influencers within the wellness, health and beauty space.

 

Firstly, guests were able to immerse themselves at our ‘Rise & Relax’ morning, taking part in a yoga session followed by a delicious wholesome breakfast, whilst trying out the hero Peace Spa Ceylon range. At each event Founder, Shalin Balasuriya, also guided guests through a wellness ritual, to help them feel relaxed and restored whilst trying out some of the key products from Spa Ceylon.

 

Our ‘Lie Down, Listen & Let Go’ event then invited guests to relax in a serene setting, taking part in a sound bath session for the ultimate de-stress experience, linking to the brand’s De-Stress range. From the relaxing sounds of the sound bath to the restful aroma of the Spa Ceylon products to the beautiful branding, we ensured it was an immersive and tranquil afternoon for all attendees.

 

Then came the dinner event, which felt like a haven in the middle of the city, where guests were served delicious food whilst Shalin discussed the launch of Spa Ceylon and shared top tips on how to perfect a peaceful night’s sleep. It was a dreamy evening for all!

We have already had great feedback from press & influencers that attended our launch events and we’re very excited to see what else is in store with Spa Ceylon – watch this space! Spa Ceylon is set to take the wellness industry by storm, and we’re delighted to be a part of this.

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get in touch

want to discover what Brandnation can do for you?

Email: mary.kbrandnation.co.uk