From Sweden with Love


the humble co logo

From Sweden with Love


the humble co logo
the humble co toothbrush surrounded by bamboo
woman applying toothpaste to humble co toothbrush
the humble co toothbrush surrounded by bamboo
woman applying toothpaste to humble co toothbrush

Results

35%
Results increase year-on-year

189
Pieces of earned media

56%
Increase in search visibility

123
Backlinks generated

pink and blue the humble co toothbrushes product photoshoot
the humble co toothbrush in bush photoshoot

Brief

The Humble Co., a Swedish sustainability-focused company offering eco-friendly and innovative products that don’t compromise on functionality or quality.

Brandnation were briefed to activate an encompassing press office function – that drives awareness, advocacy, SEO benefit and delivers The Humble Co’s sustainability messaging throughout.

Brief

The Humble Co., a Swedish sustainability-focused company offering eco-friendly and innovative products that don’t compromise on functionality or quality.

Brandnation were briefed to activate an encompassing press office function – that drives awareness, advocacy, SEO benefit and delivers The Humble Co’s sustainability messaging throughout.

the humble co toothbrush in bush photoshoot
four the humble co toothbrushes product photoshoot

The idea

The agency brought a fresh approach to the brief with a core focus on delivering meaningful coverage that not only impacted direct sales but helped turbo-change the search performance of the website.

Identifying key media with a high-domain authority, Brandnation digital PR experts capitalised on both the ever-evolving news agenda and high-ranking sustainable beauty product reviews to land big ticket earned media coverage whilst maintaining its eco positioning.

The idea

The agency brought a fresh approach to the brief with a core focus on delivering meaningful coverage that not only impacted direct sales but helped turbo-change the search performance of the website.

Identifying key media with a high-domain authority, Brandnation digital PR experts capitalised on both the ever-evolving news agenda and high-ranking sustainable beauty product reviews to land big ticket earned media coverage whilst maintaining its eco positioning.

four the humble co toothbrushes product photoshoot
british vogue magazine
elle magazine
ok magazine

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get in touch

want to discover what Brandnation can do for you?

Email: mary.kbrandnation.co.uk

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