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What is content marketing and why is it important (with examples)
What is content marketing? Content marketing is the creation and distribution of content. It’s been used by brands for promotion …
What is content marketing? Content marketing is the creation and distribution of content. It’s been used by brands for promotion …
E1 Series has appointed integrated communications agency Brandnation as its retained international PR agency following a competitive pitch. The wide-ranging …
Influencer marketing can often be mistaken as a modern phenomenon. However, wherever brand-building strategies have existed, influencer marketing has been …
Earlier this month, I was fortunate enough to lead a selection of journalists and influencers on a trip to witness …
I can hear it now – the beat of the drum and the horns of the Mastermind introduction. Clive Myrie …
Come on Barbie, what’s your story… Dream stunts While Barbie is away, her iconic Malibu Dreamhouse has been listed on Airbnb …
It’s currently the talk of marketing town, but this is no fad – AI ain’t going anywhere. With weekly Google …
As featured in PR Week. At last weekend’s French Open, Novak Djokovic became the most decorated men’s player in Grand …
For those who worked in the marketing industry in the early 2010s, they will remember when influencer marketing was the …
Events have a special place in the heart of a PR professional. They’re a whole lot of work for hopefully …