From meme-fuelled heists to AI-powered pranks, November 2025 is delivering the kind of trends that make TikTok impossible to put down.
Here are the TikTok trends topping our FYP and how you can jump on them.
TikTok Trend 1: Louvre heist
No, you haven’t stumbled into a crime documentary, this trend is pure meme gold. After news of a Louvre heist in Paris broke, TikTok accounts exploded with everything from ‘Louvre hauls’ to cheeky resale jokes on Depop and Vinted.
@lily0e I’m happy to be in Paris! #Louvre #louvremuseum #louvrerobbery #paris #haul ♬ original sound - Lily Olsen
Why is this TikTok trend blowing up?
People love a little mischievous humour, especially when it lets them playfully pretend they’ve scored something outlandish.
The Louvre Heist trend taps into this universal appetite for absurdity, turning art theft into internet comedy.
How can brands and creators jump on this TikTok trend?
There’s a clear opportunity for playful campaigns. Think mock ‘heist hauls’ for products, cheeky unboxing videos, or even storytelling that riffs on exclusivity. The key is humour without insensitivity, the more creative the spin, the better it lands with TikTok’s meme-literate audience.
From playful memes to exclusive in-jokes, TikTok trends like this show how quickly cultural moments turn into massive social media trends that everyone wants to be part of.
TikTok Trend 2: Group 7
Sometimes the simplest TikTok trend is the most addictive. ‘Group 7’ is exactly what it sounds like, a made-up club that only a few people are ‘in’. Thanks to singer Sophie James experimenting with her videos, this TikTok trend has gone viral, with everyone showing off their place in the so-called elite group.
@sophiajamesmusic Group 7 who are you
♬ So Unfair - Sophia James
Why is this TikTok trend taking off?
People love being part of something exclusive, even if it’s completely made up. It’s fun to show friends that you’re ‘in the know’ and take part in a shared joke that everyone online can enjoy.
How can brands and creators jump on this TikTok trend?
Some brands and creators are having fun with the confusion this trend creates. For example, Luxegen posted a playful office video asking, ‘who’s in Group 7?’ leaving everyone puzzled.
@luxegen If you’re seeing this now, it’s because you’re in group 7… Group 7 TikTok Challenge SheerLuxe Office
♬ original sound - luxegen
Similarly, influencer Amber Davis made a video declaring she was part of Group 7, even though she had no idea what it meant, and audiences loved the baffled reactions.
Brands and creators can recreate this playful confusion in their own way, making content that’s shareable, funny, and sparks curiosity.
What makes TikTok trends so addictive is how they shift from mystery to humour in seconds. One day you’re joining an imaginary group, the next you’re testing your singing skills. That’s the power of evolving social media trends.
TikTok Trend 3: Seeing if we have a hidden talent
This TikTok trend is a mix of funny and relatable. Users are recording themselves singing Sam Smith’s ‘Stay With Me’ to see if they’ve got hidden talent that could let them quit their 9-to-5. Most fail hilariously, which is why people are loving it.
@lascoford Hollywood might be calling Lasco Ford asking for this trio soon 📞🎤#samsmithchallenge #LascoFord #dealershiphumor #carsaleshumor ♬ original sound - Lasco Ford
Why is this TikTok Trend popular?
It’s all about relatability. Everyone dreams of escaping the daily grind, and watching people hilariously fail (or succeed) is oddly comforting. The setup – mirrors, office desks, and impromptu ‘mics’ makes each video feel real and personal.
How can brands and creators jump on this TikTok trend?
Brands can get employees to sing on what appears to be their lunch break, adding a title on the screen reading: ‘Seeing if we have a hidden talent so we don’t have to go back to work after lunch’.
Creators can do the same, captioning their video: ‘Seeing if I have a hidden talent so I don’t have to set my alarm in the morning’.
The trend works best when it’s funny, authentic, and self-deprecating.
These TikTok trends are shaping what we see across other social media platforms too, showing just how fast social media trends evolve from a single viral video.
TikTok trend 4: What’s Up Trend
Imagine Nicki Minaj crashing a ’90s singalong, that’s this TikTok trend. A mashup of ‘Beez in the Trap’ and 4 Non Blondes’ classic ‘What’s Up?’ has taken over the app, with everyone from Sabrina Carpenter to Malala Yousafzai lip-syncing along. Even Jennifer Lopez couldn’t resist joining the fun.
@khloékardashian November 12th @Kylie Jenner ♬ original sound - dj auxlord
Why this TikTok trend is taking off?
Nostalgia meets modern hits, and TikTok loves a remix. The duet format makes it easy for anyone to participate, creating endless viral content.
How can brands and creators can jump on this TikTok trend?
Duets, mashups, and collaborations are the way to go. Brands can make playful lip-sync videos with employees or influencers. The goal is fun and engagement, not perfect performance.
TikTok trend 5: AI prank trend
TikTok isn’t just for humans anymore. This trend uses AI-generated images to prank partners or colleagues like a “new intern” appearing in the office or popping up in everyday scenarios. The funniest part is the screenshot reactions from confused partners or bosses.
@bcandco.socials Your boss is on her honeymoon in Thailand which means it’s the perfect time to prank her (we got fired) #prank #Ai #funny #fyp ♬ original sound - bcandco.socials
Why is this TikTok trend going viral?
It combines curiosity, tech fascination, and comedy. People love seeing AI act like a mischievous office mate or friend, and the reactions make the videos even funnier.
How can brands and creators can jump on this TikTok trend?
Brands can get playful by creating AI-generated scenarios in the office or for products, for example, an AI ‘intern’ starting while the boss is away, or an unexpected celebrity appearing in your campaign.
The key is to keep it light, funny, and shareable. Creators can use the same idea for pranks with friends or partners, capturing genuine reactions that audiences love.
One standout example comes from a brand who pranked their boss with a new (AI) intern while he was on his honeymoon!
TikTok trends move fast, and keeping up can feel like a full-time job. The key is to watch, listen, and experiment the next viral TikTok trend could appear at any moment.
Follow us on social to stay up to date with the latest TikTok trends and social media trends and get inspired for your own content.
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About the author
Niamh Conneely | Junior Account Manager
With experience across beauty, lifestyle, and tech, working with both B2B and B2C brands, Niamh is passionate about all things social and loves at turning strategy into engaging campaigns.
