News and insights
In a world of copy-and-paste trends, endless scrolling, and AI-generated content, creativity stands out – and it’s vital if you want to get your brand noticed.
The dictionary […]
Brandnation reveals how to grow a beauty brand in the UK with an integrated approach.
The £13.5 billion UK beauty industry is rich with opportunity, but it’s competitive. […]
WWD/Getty ImagesSocial media platform TikTok has released its 2025 marketing calendars by region, designed to help brands align with seasonal moments for maximum impact. The […]
Since ChatGPT's debut in late 2022, public interest in artificial intelligence (AI) has surged.
Not long after its launch, OpenAI CEO Sam Altman was already thinking ahead.
Altman […]
These four journalists share their thoughts on the landscape, plus how it could impact PR.
Journalism is forever changing and today, with the growth of AI and technology plus […]
Social media and search engine optimisation (SEO) are often viewed as separate strategies, but their combined potential is massive. Social signals are an indirect ranking […]
President Donald Trump’s policies are marked by aggressive tariffs and an ‘America First’ mantra which could profoundly impact how UK brands market themselves.The BBC reported […]
The ongoing battle over TikTok’s future in the US took a dramatic turn on 20 January, when newly inaugurated President Donald Trump issued an executive order delaying the ban for 75 days.This […]
Under Elon Musk's ownership, X has lost an average of 14% of its users monthly. In fact, at least 115,000 users deactivated their accounts immediately following the US election on 5th November 2024 […]
MandM, the UK's leading online off-price retailer is proud to celebrate a remarkable 20-year partnership with Teenage Cancer Trust. Since 2005, MandM has provided […]
Mary Killingworth, the founder and Managing Director of creative communications agency brandnation, has sold her majority stake in the business to an Employee Ownership Trust (EOT).
The newly […]
The beauty industry seems to be on a constant incline and it’s easy to see why with the influx of beauty vloggers and influencers promoting products, new emerging brands and exciting new beauty procedures.
According […]
Cast your mind back 20 years. Rather than heading to Google to find the answer to your question, you turned to books, magazines and television. Since then, the rise of search engines (think Google, […]
The world of tech is constantly evolving, which in turn means that digital marketing trends are also transforming, at a rapid pace.
Keeping your finger on the pulse has never been more important. […]
It was once one of the most-loved social media platforms around, but X, formerly known as Twitter, seems to have lost its popularity, particularly in recent months.The New York Times reported […]
Picture the scene: you’re scrolling on Instagram, a reel catches your eye. It’s hilarious. Within seconds you’ve tagged your friend in the comments (they’re bound to love it too) and shared […]
Lacing up and running with a community of like-minded individuals is the new way to move.
Big crowds of runners are taking over the nation's pavements, parks, fields and tracks. Some run with […]
Brandnation has been appointed by ena athletics - a new, premium performance sportswear brand - handing the agency a PR brief to support its launch in the […]
Following a competitive pitch, Brandnation is thrilled to announce its appointment by 3D Aesthetics, one of the key industry leaders across the beauty […]
Brandnation, the creative brand communications agency, has appointed industry veteran Andrew Bloch as a non-executive director.
Bloch, co-founded and was managing partner of Frank PR for 20 […]
The advertising industry is experiencing a paradigm shift, and surprise, surprise, AI and CGI are the culprits.
In the past 2-3 years, Fake Out of Home (FOOH) advertising has come to light; a […]
Following a competitive pitch, Brandnation is thrilled to announce its appointment by Azadi Skin, a pioneering skincare brand dedicated to 'melanin-kind' ingredients. Azadi Skin merges inclusivity […]
Digital marketing and communications agency Brandnation, have been appointed by Oriflame Cosmetics, iconic Swedish beauty brand looking to grow its brand […]
Brandnation has been appointed by Powerplay Brands, specialising in manufacturing and distributing performance and lifestyle swimwear and underwear, to activate an integrated consumer PR […]