The Mass ‘X’-odus | Is Bluesky Social the New X?
Under Elon Musk’s ownership, X has lost an average of 14% of its users monthly. In fact, at least 115,000 …
Four trends taking over the beauty industry
The beauty industry seems to be on a constant incline and it’s easy to see why with the influx of …
The way we search is changing | TikTok x Wikipedia
Cast your mind back 20 years. Rather than heading to Google to find the answer to your question, you turned …
Four digital marketing trends to look out for in 2025
The world of tech is constantly evolving, which in turn means that digital marketing trends are also transforming, at a …
Is it time to give up on X?
It was once one of the most-loved social media platforms around, but X, formerly known as Twitter, seems to have …
How does content go viral?
Picture the scene: you’re scrolling on Instagram, a reel catches your eye. It’s hilarious. Within seconds you’ve tagged your friend …
The Rise and Rise of Run Clubs
Lacing up and running with a community of like-minded individuals is the new way to move. Big crowds of runners …
The Rise of FOOH Advertising: AI and CGI in Modern Campaigns
The advertising industry is experiencing a paradigm shift, and surprise, surprise, AI and CGI are the culprits. In the past …
Is affiliate marketing taking over?
In the digital PR-verse, competition is rife with affiliate platforms. PRs and Digital PRs (there is a difference!) are in …
Columbia Hike Society’s HikeFest inspires hikers to get lost in the music
UK’s most remote gig requires music fans to hike to secret mountain location. A new secret gig, billed as the …
