News and insights
Brandnation, the integrated creative marketing and communications agency, has been appointed agency partner for premium equestrian brand VEL DE REIS. The integrated brief spans […]
Creative Director Joe Murgatroyd speaks to Natalie Clement about Brandnation’s Creativity. Multiplied. philosophy, explaining the thinking behind it and how it’s shaping the agency’s […]
Brandnation, the integrated creative marketing and communications agency, has been appointed as the global partner for Swedish beauty and wellness brand Oriflame Cosmetics.The […]
Brandnation discusses the latest generational cohort, Generation Beta, and what brands should know. Gen X, Gen Y, Gen Z, Gen Alpha, and now, Gen Beta. By 2040, they’ll […]
Brandnation shares four beauty influencer gifting ideas that you'll want to save for inspiration. Traditional advertising is no longer enough to grab consumer’s attention. […]
Brandnation dives into the relationship between PR and influencer marketing, exploring how to integrate both into your marketing strategy to generate reach and revenue. Public […]
Brandnation, the integrated creative communications agency, has been appointed to handle the PR brief for the UK’s leading outdoor retailer Cotswold Outdoor Group (formerly Outdoor & Cycle […]
The UK creative industries are rallying against government proposals on AI copyright exemptions with their ‘Make it Fair’ campaign, launched on 25 February 2025. What is […]
In a world of copy-and-paste trends, endless scrolling, and AI-generated content, creativity stands out – and it’s vital if you want to get your brand noticed. The dictionary […]
Brandnation reveals how to grow a beauty brand in the UK with an integrated approach. The £13.5 billion UK beauty industry is rich with opportunity, but it’s competitive. […]
WWD/Getty ImagesSocial media platform TikTok has released its 2025 marketing calendars by region, designed to help brands align with seasonal moments for maximum impact. The […]
Since ChatGPT's debut in late 2022, public interest in artificial intelligence (AI) has surged, with other generative AI-powered chatbots like DeepSeek emerging in its wake.Not […]
These four journalists share their thoughts on the landscape, plus how it could impact PR. Journalism is forever changing and today, with the growth of AI and technology plus […]
Social media and search engine optimisation (SEO) are often viewed as separate strategies, but their combined potential is massive. Social signals are an indirect ranking […]
President Donald Trump’s policies are marked by aggressive tariffs and an ‘America First’ mantra which could profoundly impact how UK brands market themselves.The BBC reported […]
The ongoing battle over TikTok’s future in the US took a dramatic turn on 20 January, when newly inaugurated President Donald Trump issued an executive order delaying the ban for 75 days.This […]
Under Elon Musk's ownership, X has lost an average of 14% of its users monthly. In fact, at least 115,000 users deactivated their accounts immediately following the US election on 5th November 2024 […]
MandM, the UK's leading online off-price retailer is proud to celebrate a remarkable 20-year partnership with Teenage Cancer Trust. Since 2005, MandM has provided […]
Mary Killingworth, the founder and Managing Director of creative communications agency brandnation, has sold her majority stake in the business to an Employee Ownership Trust (EOT). The newly […]
The beauty industry seems to be on a constant incline and it’s easy to see why with the influx of beauty vloggers and influencers promoting products, new emerging brands and exciting new beauty procedures. According […]
Cast your mind back 20 years. Rather than heading to Google to find the answer to your question, you turned to books, magazines and television. Since then, the rise of search engines (think Google, […]
The world of tech is constantly evolving, which in turn means that digital marketing trends are also transforming, at a rapid pace. Keeping your finger on the pulse has never been more important. […]
It was once one of the most-loved social media platforms around, but X, formerly known as Twitter, seems to have lost its popularity, particularly in recent months.The New York Times reported […]
Picture the scene: you’re scrolling on Instagram, a reel catches your eye. It’s hilarious. Within seconds you’ve tagged your friend in the comments (they’re bound to love it too) and shared […]